Many businesses are questioning the value of spending $$ on traditional marketing given the difficulty in measuring the real effectiveness of the spend and inability to really connect with their targeted customer.
This is where social media comes into it’s
Marketing is something that we all need to do – if we are in business, then marketing is what we need to be constantly doing.
This article by Jack Humphrey emphasises the importance of being authentic, offering value to your
Get Dotted is a fresh approach in truly effective communication. “Get Dotted” or “Dickson’s Dots” is an effective and unparalleled communication tool. Breakdowns in communication occur when one, both (or more) people expect, demand and/or assume. When people have an